Custom Design

Let us write your love story in diamonds!

Book a Virtual Consultation today - Text us at 604-715-5143



A message from our CEO, Shahraz Kassam

 At Beadazzle and Shamin Diamonds, family has always been the backbone of our business.  Our family has grown over three decades to include many of you.  As we navigate these uncertain times, we wanted to reassure you that we’re taking every precaution to prevent transmission of this virus – the safety of everyone in the Beadazzle  family, which includes all of you, is our utmost priority.

As our family has vulnerable members we monitor the covid rates and Effective Monday August 9th, due to the current spikes in cases we will not be open to the public until further notice.  We are available online and by appointment if you need to pick up a repair or order. Any store visitation is in accordance with WorksafeBC guidelines. We have a hand sanitizer for you when you enter and leave the premises.  All staff and clients wear a mask while in the showroom.  Max of 2 non family members in the Shamin Showroom with a mask. Maximum of 1 non family members in Beadazzle with a mask. 

As per the government's recommendations, we ask any clients who have travelled internationally within the past 14 days, or who are experiencing fever, cough or difficulty breathing, to not enter the showroom under any circumstances. We will be happy to facilitate your orders through video call/email/phone and ship it to you.

We are implementing these measures to try and help minimize the spread of the virus, while maintaining a safe working environment for our team to still be able to continue servicing our clients.

We appreciate your cooperation and partnership during these challenging times, and we will continue to evaluate and reassess as the situation evolves.

Shamin Diamonds will also be available by appointment. 

Please reach out to me personally to arrange a private appointment or a video call to discuss your needs. Best way to reach me is to text me at 604-715-5143.

Thank you for your understanding,

We remain online and available for private appointments.

We always love to hear from you, and our team is available if you want to reach out – we look forward to keeping the conversation going.

We also want to thank our medical communities, all front line staff and emergency services for their tireless and selfless work.

We’re all in this together.


My very best,


Shahraz and Freeda

Your Unique Love Story in Diamonds!


“Freeda was fantastic.  She found us a beautiful diamond and made the perfect ring for us.  She was professional, knowledgeable and yet approachable. Never did she make us feel intimidated.  In fact Shamins is a very comfortable and inviting store.  Thanks again for making our special day sparkle forever. 


We went into many other jewellery stores but they were all determined to just sell something to us but your team took the time to explain to us the details of diamond cutting and grading while you gave us lattes to sip on.  The service was amazing!  We even had warm chocolate chip cookies!  Wow!  In the end we choose an amazing diamond at thousands of dollars less than I was quoted in other stores.  She is still mesmerized by the diamond and I am a happily married!  Thanks!


From the moment my girlfriend and I walked in to Shamin, Deborah made us feel welcome.  She never offered to help us or to sell us anything.   In fact her first words to us were how are you and she went on to talk to us about our courtship.  We felt like we were making a new friend.  She made us feel very comfortable. She took the time to explain and educate us on diamonds and settings.  We choose a great ring for her that would not be a problem when she puts on gloves at work.  Deborah said it was her personal favourite style and we choose it for us.   I just wanted to thank Deborah for all her assistance. I will definitely recommend her and Shamin to anyone that is in the market for a ring in the future.


"I had no idea what to look for but you made it so easy for me.  After just a short talk I knew enough to make a knowledgeable decision and choose an Ideal Heart and Arrows 1 Carat  which was E in Colour and flawless to the naked eye.  The setting was gorgeous and you seemed to know better than I did what she would like.  The price was fantastic, literally thousands less than other stores were charging for an H colour.  The diamond sparkles like crazy, not just in bright lights but the best sparkle is under the candlelight in restaurants, amazing!  Thank you!"


I would like to thank you and the staff at Shamin for the wonderful service I received every time I came through your doors. You have made us both very happy. Thank you again.

Byron and Pamela

Twenty five years ago, I bought my engagement ring from Shamin on Victoria Drive.  Last month I came in for a 4 Carat  eternity band in Platinum.  I had something in mind that I had seen in another jewellery store for $14,000.  I explained the style to Shahraz and he made me not only the exact ring but he went better.  The diamonds are bigger and higher quality and I paid him less than half of the price I was quoted in another store. 


 Thanks again for the ring, Shenifa absolutely loves it!!  As well as everyone else that lays eyes on it.   It’s perfect!!!  (Via text message)


Shahraz, We just left the store. Thank you again for all of your help. I’ve heard so many horror stories from friends about their relationships with jewellers... I feel honoured that I had no such experiences. Everytime my wife looks at her ring or when people compliment her on it, her face lights up – that would not be possible had it not been for you. I look forward to seeing you again. Thank you again and all the best my friend. 


She said yes!!!  It went perfectly; she is in love with the ring.  She can’t stop starring at it. She says thank you so much!  (Via text message)                             




Shamin is a family owned and operated fine jeweller that started in a basement room in Richmond in 1981, grew to a 1500 Sq Ft store on Victoria Drive in Vancouver by 1984 and went on to become Vancouver's Largest Independent Jeweller in the 90's.

Today, Shamin is an award-winning full service jeweller that specializes in sourcing the best diamonds in the world and creating exquisite pieces of wearable art.  Our motto is Gorgeous Diamonds @ Beautiful Prices! 

We are proud to have served three generations of many families.   When you shop at Shamin, you become a part of our family not just for now, but for generations to come. 

Shamin -  A name you can trust.

Grand Opening in 2005

25th Anniversary Celebration!

Gems in Cake!

Grand opening 1982

Psych filmed on location at Shamins

Creations by Zameer Kassam



Our new showroom is OPEN for your viewing pleasure.   Please text us at 604-715-5143 to arrange a virtual consultation or to set up an in person appointment.  Of course, you can still browse our beautiful designs and even some custom work on this website, our instagram @shamindiamonds and on our facebook page.  Our founder and designer, Shahraz can easily be reached by text, email or cell phone at  604.715.5143

Our Store manager, Freeda is available at 604-433-4530.   

Our new showroom is located at:  Unit 358A - 8158 128th Street in  Payal Business Center, Surrey, BC.  Drive directly into the center of the plaza and you will see us next to Telus/Kodo near Surrey Supermarket.

Private appointments are available as well as video consultations, home delivery and curbside pick up during these challenging times. 

Stay Safe, Stay Bright Vancouver!